ByPosition: Content Manager
Location: Mumbai, India
Department: Content & Editorial – Content & Editorial
Employment Type: Full Time / Hybrid
About the Job:
As a Content Manager at Nielsen, you’ll be an integral part of our Content Marketing team, the voice of Nielsen. Collaborating closely with marketing peers, you’ll craft messages and content that resonate with our audience, driving commercial performance and establishing domain authority. Reporting to the Director of Content Marketing, you’ll support the development and execution of content strategies, ensuring our content aligns with business objectives and user needs across various channels.
Responsibilities:
- Assist in developing a content strategy aligned with overall marketing objectives.
- Create compelling content across multiple formats and channels tailored to user behaviors.
- Collaborate with the Integrated Marketing team to deliver content across platforms and campaigns.
- Continuously produce engaging content aligned with industry characteristics.
- Edit and proofread content to ensure quality and adherence to brand standards.
- Optimize content for SEO in collaboration with the Digital team.
- Utilize content management systems to analyze website traffic and user engagement metrics.
- Develop and maintain an editorial calendar.
- Ensure compliance with legal regulations (e.g., copyright and data protection).
- Stay updated on industry developments and generate innovative content ideas.
Working Style:
- Demonstrate a proactive, “roll up your sleeves” attitude to get things done efficiently.
- Foster teamwork and build relationships within and outside the organization.
- Work independently while collaborating with a small team, taking on significant responsibility.
- Adapt to a dynamic environment with evolving projects and priorities.
- Embrace new ways of working and demonstrate intellectual curiosity.
- Display energy, passion, and a desire for personal and professional growth.
Qualifications:
- Minimum of 3 years of experience in B2B Marketing, Media, Content, or related fields.
- Bachelor’s Degree in Communications, Marketing, or a related field.
- Fundamental knowledge of Content Marketing and related marketing functions.
- Exceptional creative writing and content development skills in English.
- Strong organization, project management, and problem-solving abilities.
- Attention to detail with the ability to communicate complex concepts clearly.
- Proactive, goal-oriented team player capable of working independently and collaboratively.
- Strong relationship-building, project management, and communication skills.
About Nielsen:
Nielsen Global Media provides unbiased, reliable data to fuel the media industry, measuring audience behavior across channels and platforms. By delivering accurate insights, we enable companies and advertisers to better understand their audiences and drive growth.
At Nielsen, your ideas and expertise can make a difference. We value diversity of thought, experience, and background, fostering a collaborative environment where smart, passionate colleagues inspire each other to excel.
Join us in moving the industry forward. Apply now: Nielsen Job Application
