ByThe job description for the Marketing Generalist position at Amber, a leading student housing platform, presents an exciting opportunity for someone passionate about digital marketing and international mobility. The role involves a variety of tasks such as executing marketing initiatives, collaborating with cross-functional teams, managing data, and developing strategic campaigns, especially for both native and Chinese social media platforms.
Key highlights of the role include:
- Activity Execution: Planning and managing brand and marketing projects.
- Cross-Functional Collaboration: Working with different teams to produce marketing materials and support campaigns.
- Data Management: Ensuring all marketing activities are tracked and data is updated regularly.
- Digital Marketing: Coordinating digital marketing efforts like content marketing, social media, email marketing, and paid ads.
- Campaign Development: Contributing to brainstorming sessions and leading campaigns to engage users.
- Market Research: Keeping up with industry trends and applying insights to keep Amber competitive.
Requirements:
- Strong verbal communication skills.
- Basic data analytics knowledge (Google Sheets, Google Analytics, Tableau is a plus).
- Ability to analyze data and drive decision-making.
- Good collaboration and people management skills.
Amber offers a fast-paced work environment with a high level of autonomy, and promises a positive work culture.
For those interested in growing their career in a dynamic, globally expanding company, this role offers a great chance. To apply, visit Amber’s application page.
